Search our shop

    When it comes to deciding what to wear, it often feels like you have to sacrifice style for comfort – or vice versa. It seems like we have two choices...opt for something super comfy and end up looking like we got our wardrobe from grandma’s hand-me-downs, or find something a little more stylish that looks good and feels good!

    We provide the best of both worlds: everyday clothing and athleisure wear that’s super comfortable yet cool - casual but still trendy. Whether you are heading to the shops, going for a walk or off to school, our bold clothing and range of accessories will help you feel great.

    Like many other women we know, we like to look nice, but in an effortless, casual way. If there’s something comfortable that we feel good in, we’ll choose that over anything else, every time. Oh, and if it goes with our white sneakers, then we’ll be even happier!

    We believe you don’t have to spend a million bucks to feel a million bucks. But also that what you wear can impact your mood. KIC (Keep It Casual) Lifestyle stocks the kind of clothing and accessories that women love to wear day in and day out.

    We specialise in leggings, sports bras, tank tops, t-shirts, sweatshirts, hoodies, backpacks and tote bags for women looking for fashionable lifestyle clothing that is a bit different to the usual offerings.

    There is a world of opportunity out there beyond basic black. We are totally obsessed with (and inspired by) animal prints – although we also believe you can never have too many white t-shirts in your wardrobe!

    The KIC Lifestyle Team
    xx

    Ethically made with care

    Our products are designed and curated in New Zealand. They are printed and made to order at our fulfilment centers in the US, Europe or Australia with ethical practices.

    We use eco-friendly, water-based inks that provide unlimited colour combinations and make detailed prints pop.

    And, of course, we only utilise industry-leading tech printing equipment to ensure your products look as awesome as they feel.

    So, why not take a look at the range now?

    Be Bold, Be Comfy, And Be Yourself!

    The KIC Lifestyle legging range is designed with bold, bright colours, which pair perfectly with a plain, comfy tee.
    If you’re looking for something a little bit different…If you crave some colour in your wardrobe…If you want something to fit your active life…